Waitlist
+47 q/q312 teams
Opted-in for launch pricing
Investor brief
Letterly is the human layer on top of every automation stack
We help revenue, CX and founder-led teams send handwritten, hyper-local experiences at scale. This page centralizes traction, product roadmap, business model and funding needs so you can diligence the opportunity quickly.
relationship marketing platformhandwritten micrositeslocal seo messaginginvestor update templateclient retention software
Traction snapshot
Net revenue retention
142%
Founding customers
Gross margin
82%
Blended software + ops
Revenue strategy
Usage-based pricing with concierge add-ons. Median ACV $9.6k with 30% attach on analytics.
Demand signals
300+ teams requested local SEO pages. 63% integrate alongside HubSpot or Attio.
Defensibility
Paste-blocked editor, local knowledge base and per-note analytics keep copycats out.
Market thesis
AI fatigue is pushing premium brands back to human-crafted communication. They still need software guardrails, analytics and SEO-friendly delivery. Letterly marries human handwriting with modern distribution.
- $18B+ spent annually on corporate gifting & handwritten services.
- Relationship-driven sectors (luxury real estate, medspa, private wealth) need compliant personalization.
- Search demand for “handwritten marketing” has doubled since Q2 2024.
Business model
Subscription tiers start at $149/mo, scale to $899/mo, with optional concierge writing services at $7 per note. Analytics and compliance packs add 25% ARPU.
• Average note creation time: 7 minutes.
• Gross margin expands to 86% as customers graduate to self-serve writing.
• Local SEO pages convert 1 in 5 organic visitors into a waitlist submission.
Product roadmap
Phase 1
Q1 • Launch private beta
Roll out to 50 revenue teams across real estate, healthcare and financial services.
50 design partners
Phase 2
Q2 • Insights & benchmarking
Ship heatmaps, mention tracking and local SEO modules.
Analytics add-on
Phase 3
Q3 • Platform partnerships
Integrations with HubSpot, Attio and Zapier to trigger local notes automatically.
3 signed integrations
Phase 4
Q4 • International expansion
Launch UK + AUS local hubs with compliance guardrails.
2 new regions
Capital plan
We are raising $2.5M to expand local market coverage to 20 cities, build the analytics suite and open a Letterly Studio in Austin for content ops. 60% product & engineering, 25% go-to-market, 15% working capital.
Key internal links
Every diligence package references these pages for proof and SEO strength.
