Letterly vs HubSpot

HubSpot scales funnels. Letterly scales intimacy.

When your best customers expect boutique treatment, funnel automation alone won’t cut it.

HubSpot alternative for retentionpersonalized client experience softwareLetterly vs HubSpot

Who this comparison is for

RevOps and CX teams layering human-first touchpoints on top of HubSpot.

Where automation falls short, and how Letterly fills the gap

Understanding the limitations of HubSpot helps teams see why human-first communication delivers better results when relationships matter most.

Where HubSpot falls short

1

Sequences feel salesy and get snoozed.

2

Writers default to broad personas instead of specific memories.

3

Creative teams waste hours designing landing pages for every VIP.

How Letterly helps

Ready-made storytelling blocks for gratitude, milestone and apology flows.

Guided writing prompts keep teams specific, not salesy.

Microsites embed Looms, playlists, or voice notes in seconds.

Side-by-side feature comparison

See exactly how Letterly's human-first approach compares to HubSpot's automation-focused features. Each comparison highlights why handwritten microsites outperform bulk email tools for retention and relationships.

Tone

Comparing
Letterly

Founder-style handwriting with personality.

Handcrafted approach
HubSpot

Sequence templates optimized for scale.

Automated approach

Canvas

Letterly

Rich media microsites with custom branding.

Handcrafted approach
HubSpot

Email body or CMS landing page build.

Automated approach

Collaboration

Letterly

Editors leave inline encouragement + guardrails.

Handcrafted approach
HubSpot

Shared sequences require ops support.

Automated approach

Time to wow

Letterly

Launch a new gratitude flow in under 30 minutes.

Handcrafted approach
HubSpot

Requires ops, design and approvals.

Automated approach

Proof points buyers can reference

Real data from teams using Letterly to replace or augment HubSpot. Share these stats in competitive deals, investor updates, and internal enablement.

Bundle adoption

63%

Teams layering on top of HubSpot

Payback period

2.8 months

Average for CX orgs

CSAT lift

+1.2

Post-implementation

Pitch-ready talking points

Share this page in your email signature, sales enablement docs and investor updates. It links directly to local hubs, industry stories and the pitch narrative.